Press releases

Vodacom Group

The Vodacom App Star Challenge goes international

Thursday, 18 October 2012

JOHANNESBURG, 18 OCTOBER 2012 - Vodacom's talent search for innovative Apps has gone international with the addition of countries such as Egypt, Kenya, Lesotho, Qatar and Tanzania. Developers not only have an opportunity to design and showcase their apps in South Africa, they now have an opportunity to participate in the international Vodafone App Star Challenge which provides an opportunity to increase exposure of their apps by commercialising them to millions of customers globally.

The competition has two segments - the local and the international challenge. In the local challenge, the top three finalists will be rewarded for developing innovative apps. The top two finalists will also get an opportunity to compete against international participants from competing countries.  Winners of the international challenge will be eligible for $25 000, $15 000 and $10 000 cash prizes for the first, second and third prizes respectively; and the fourth and fifth prize winners will receive $2 000 each.

"In the 2011 Vodacom App Star Challenge, we saw some highly innovative apps come to the fore. This year we're hoping that innovation will be switched a notch higher and that it will also feature a variety of unique apps that may contribute towards helping South Africa in addressing its socio-economic challenges," said Prins Mhlanga, Managing Executive of Digital Media at Vodacom.

The South African Vodacom App Star Challenge prizes and categories will include the following:

Best Student Developed app

R10 000, iPad 3 and assistance to develop and commercialise an app

Best Start-up Developed app

R25 000,  Kindle e-book reader and access to referrals to capital and funders

Best Established Developer app

R35 000,  Kindle e-book reader and international exposure

 



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